Los Angeles Lakers Ink $100 Million Deal To Make Bibigo Jersey Patch Sponsor
The Los Angeles Lakers have entered into an incredible jersey patch sponsorship deal with Bibigo — a South Korean company that specializes in dumplings, frozen meals, sauces and rice. On Monday, The Los Angeles Times reported that “people familiar with the deal” stated that Bibigo and the Lakers penned a five-year contract that is worth over $100 million. The exact terms of the deal are undisclosed. What we do know is that “more than $100 million” will probably put a bit of a dent in Bibigo’s 2021 marketing budget. NBA Jersey patches take up roughly 2.5 square inches of space on an entire je...