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Esports Around The World is a series of profiles outlining the esports ecosystem in various countries globally. In just two short months, ESI is bringing its renowned international esports conference to Singapore for the very first time. ESI Singapore takes place from July 5th-7th 2022, bringing our usual cocktail of top-notch networking, education and sessions from industry leaders to the Lion City. Get tickets here. RELATED: Esports Around The World: South Africa IntroductionSingapore, an Island city-state, plays an important role in the esports industry due to numerous major publishers havi...
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North American lifestyle brand Oakley has announced a partnership with esports organisation Envy Gaming. As part of the deal, all teams and talent under the OpTic brand will exclusively wear Oakley eyewear during competitive play online and at LAN events. RELATED: Envy Gaming acquires operating rights for Esports Stadium Arlington Moreover, Oakley will become a jersey sponsor for OpTic’s Halo and VALORANT teams, as well as OpTic Texas in the Call of Duty League. Corey Hill, Head of Global Sports Marketing at Oakley, commented: “The world of esports is continuing to grow and It’s key that we co...
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Esports Around The World is a series of profiles outlining the esports ecosystem in various countries globally. The series tied into our ESI Washington DC event, which focused on esports’ growth around the world. RELATED: Esports Around The World: Iceland IntroductionAs one of the most economically developed nations in Africa, South Africa is at the forefront of African esports. With the help of key organisations such as Mind Sport South Africa and the Confederation of African Esports, South Africa is one of a number of African countries helping to grow esports on the continent. According to a...
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Multinational esports organisation Gen.G has announced a partnership with password manager 1Password. As part of the deal, both entities will launch ‘Quest for the Lost Console’, a series of seven web-based puzzles with the goal of educating fans on online security. RELATED: Gen.G teams up with crypto exchange Bithumb According to the release, each escape-room-style puzzle will be tied to a Gen.G content creator such as PeterPark, BeccaTilts, Stanz and NickiTaylor. Participating Gen.G creators will also be mailed a physical puzzle to solve alongside fans via live streams. Julien Benichou, Seni...
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North American gaming and lifestyle organisation FaZe Clan has announced a year-long apparel collaboration with entertainment powerhouse Disney. As a result of the collaboration, FaZe and Disney will introduce a ‘tech-vamped’ version of Disney’s iconic Mickey Mouse character called ‘Mickey On The Grid’. RELATED: FaZe Clan appoints Zach Katz as President and Chief Operating Officer FaZe Clan and Disney’s first capsule collection will launch May 28th in The Armory, the organisation’s pop-up store. The collection is available online from May 30th. The Micky On The Grid collection is expected to i...
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North American esports tournament and production service company Unified has announced a partnership with gaming peripherals brand HyperX. As a result, HyperX will become Unified’s official peripherals partner. Moreover, on-site players will exclusively use the full range of HyperX peripherals during live esports tournaments. RELATED: HyperX renews partnership with Dignitas parent company NME According to the release, HyperX will also serve as the title sponsor of Unified’s City Zone, where players will be able to take part in challenges and earn prizes for accepting Unified-issued objectives....
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Esports tournament organiser and platform FACEIT has announced a partnership with high-end luxury brand Gucci. As part of the deal, both entities have launched the Gucci Gaming Academy, a development programme designed to enhance skills through dedicated coaching sessions and teamwork activities. RELATED: FACEIT secures ‘multi-million dollar’ partnership with Cake DeFi The academy will also focus on the increasing amount of mental and physical issues coming from the pressure of in-game performance and online scrutiny. Nicolas Oudinot, EVP of New Business and CEO of Gucci VAULT, commented: “Guc...
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Esports tournament organiser BLAST has teamed up with business and employers’ organisation the Confederation of Danish Industry (DI) in a bid to further bolster Denmark’s esports ecosystem. According to a release, the partnership will see both entities look to establish a national esports industry framework. RELATED: BLAST partners with The Sports Consultancy for 2023 host city bidding process Aside from the initial announcement, details regarding this framework have not been disclosed. This isn’t the first time DI has moved to support Danish esports. Earlier this year, theorganisation teamed ...
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The Esports Awards has announced that its seventh ceremony will take place in Las Vegas, Nevada. In addition, the awards show has renewed its existing sponsorships with gaming chair manufacturer Secretlab and telecommunications company Verizon. RELATED: Esports Awards announce Truly Hard Seltzer and Twisted Tea as latest partners The 2022 ceremony will be held at the Resorts World Theatre in Las Vegas following a three-year stint at Esports Stadium Arlington in Texas. The main awards event takes place on December 13th alongside a range of other events, including a Lifetime Achievement Ceremony...
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Seattle-based tournament platform Matcherino has announced a partnership with game developer and publisher Supercell for its mobile game Brawl Stars. As part of the deal, Matcherino will power third-party tournaments for Supercell’s Brawl Stars title. RELATED: Matcherino raises additional $1.5 million in funding According to a release, the tournaments will feature cash prizes, as well as two exclusive in-game pins which can only be earned via Matcherino. The programme, which aims to democratise access to esports, will be open to independent Brawl Stars tournament organisers around the world. M...
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