socialmedia
TikTok is encouraging creators to create videos longer than a minute. The Creator Rewards Program - formerly known as the Creativity Program - will only pay for clips more than 60 seconds long as more ads can be shown. TikTok - which is owned by China's ByteDance - said: "The Creator Rewards Program will continue rewarding high-quality, original content over a minute long with an optimized rewards formula focused on 4 key areas: originality, play duration, search value and audience engagement." TikTok has found total creator revenue increased "by 250 per cent within the last 6 months, and the ...
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Universal Music Group is to pull its music from TikTok over pay disparity and AI concerns. The music label - which is home to the likes of Taylor Swift and Drake - has fallen out with the video-sharing app owned by Chinese firm ByteDance and is yet to agree new terms after their licensing agreement ended on January 31. UMG raised issues about "appropriate compensation for our artists and songwriters, protecting human artists from the harmful effects of AI, and online safety for TikTok's users." It claimed that only 1 per cent of its revenue comes from TikTok, despite social media site's "massi...
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Elon Musk's X suffered a major outage on Thursday (21.12.23). Thousands of users worldwide were greeted with the message "Welcome to X!" as they tried to use the micro-blogging site. In the US, more than 74,000 people reported issues, and across the pond in the UK at least 7,000 sent issues to DownDetector. The app and website going down comes as the official X page teased some improvements are on the way, including filtering posts. And after it was revealed that the European Union has officially accused X of violating its regulations. Meanwhile, the platform formerly known as Twitter, which w...
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Single tags have landed on Meta's X rival Threads. Now users can choose one topic to tag per post, similar to X - formerly Twitter - however, on the latter you can add as many hashtags as you'd like. Announcing the new feature on the official Threads account, a post read: "New on Threads: You can now tag a topic in a post. To get started, tap the # key or the new # button in the composer." In the summer, Meta launched a new web version of Threads. Facebook’s parent company's app enjoyed meteoric growth when it launched in July. But users rapidly deserting it partly due to its limited functiona...
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