David Beckham is set to launch his own range of organic honey.
The retired football star has taken up beekeeping whilst in lockdown, and has become so enthralled with the process of caring for the insects, that he wants to take his new hobby one step further by selling the honey his bees produce.
According to The Sun newspaper, David is looking at potential brand names including D Bee, Seven Honey, and Goldenbees, and his representatives have already begun meeting with prospective stockists and manufacturers.
An insider told the publication beekeeping started as a fun hobby early in lockdown. But now David has become a bit obsessed.
The source added David is also very smart and can see the logic behind adding to his already impressive business portfolio with authentic, clean and natural brands, which is what people are after nowadays. However they insisted it isn't about money and it's truly a passion project.
