shawnlayden
Former PlayStation boss Shawn Layden has argued exclusive games are a studio’s “Achilles’ heel”. The 62-year-old businessman - who was the President and CEO of Sony Interactive Entertainment America from 2014 to 2019 - criticised the trend of companies keeping specific titles for their consoles, because it “it reduces your addressable market”. During an interview with VentureBeat, he said: “Exclusivity is your Achilles’ heel. “It reduces your addressable market, particularly when you’re in the world of live service gaming or free-to-play.” Shawn then pointed to ‘Helldivers 2’, which is availab...
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Former PlayStation boss Shawn Layden has joined Tencent Games as strategic advisor. The American businessman was the president and CEO of Sony Interactive Entertainment America (SIEA), executive vice president and COO of Sony Network Entertainment International (SNEI). After a number of roles at Sony since 1987, Layden retired from the role of CEO of SIE Worldwide Studios in 2019, with current boss Jim Ryan replacing him. His new role at Tencent, which owns Riot Games, and has a big stake in Epic Games, plus shares in the likes of Activision Blizzard and Ubisoft. He said: “I am delighted to sh...
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Ex-Sony boss Shawn Layden says PlayStation content was first brought to the PC to expand their audience. The former president and CEO of Sony Interactive Entertainment America has explained that the best way to entice gamers over to the console was by going to their homes via their computers. Speaking on YouTube's 'What’s Up PlayStation' he shared: "The idea of bringing Sony PlayStation content to the PC platform was something I’d been thinking about. “The strategy as we were developing it when I was there was that we need to go out to where these new customers are, these new fans could be. We...
BANG Showbiz English
Ex-Sony boss Shawn Layden says PlayStation content was first brought to the PC to expand their audience. The former president and CEO of Sony Interactive Entertainment America has explained that the best way to entice gamers over to the console was by going to their homes via their computers. Speaking on YouTube's 'What’s Up PlayStation' he shared: "The idea of bringing Sony PlayStation content to the PC platform was something I’d been thinking about. “The strategy as we were developing it when I was there was that we need to go out to where these new customers are, these new fans could be. We...
BANG Showbiz English
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