Is ‘Roger Rabbit’ The Most Influential Film of the Last 50 Years?
On an ordinary day in 1986, executives from the Walt Disney Studio piled into a screening room to see what $100,000 had bought them. That’s what they had paid for a proof-of-concept screen test for an upcoming film. If they liked what they saw, the project could move forward. If they didn’t, the movie would likely get axed. What they saw, left them baffled. One confused executive asked producer Don Hahn “What is that? Is it a guy in a rabbit suit?” It wasn’t. But that was precisely the reaction Hahn and his team were looking for — because the test had blended an animated character with live-ac...